What are cookies?
A cookie is a small, often encrypted text file that is downloaded on your computer, laptop, notebook etc. when you visit a website for the first time. It has two bits of information – a site name and a unique user ID.
When you visit that site again, your PC checks to see if it has a cookie that is relevant and sends the information from that cookie back to the site. The site knows that you have been there before and can tailor what pops up on your screen as well as remembering your user preferences or registration details.
Temporary cookies, also known as session cookies are only active while you are using our website and are deleted as soon as you close your Internet browser. They help keep track of your activity on the site and make it easier for you to move around and complete various tasks.
Permanent or saved cookies are stored on your device. They retain your player preferences and help us improve your online playing experience. They are also used to track play behaviour to better target online advertising on other Internet sites.
Third parties cannot access your personal information or any information traceable to an individual player.
Our trusted business and marketing partners can access the cookies in your browser when you visit their websites and this information provides an overview of player behaviour. It is anonymous though and does not identify you as an individual but helps us to understand which third party websites are bringing players to this website and whether we have placed our adverts effectively. It also allows our survey providers to identify players who have taken part in a survey before.
You can find out more about cookies here….www.allaboutcookies.org
If you want to opt out of being tracked by Google Analytics across all websites here ….http://tools.google.com/dlpage/gaoptout